Online Marketing

Creative Video Ideas for Dental Practices: How to Attract and Educate Patients

Video marketing has become an essential tool for dental practices looking to attract new patients, build trust, and strengthen their digital marketing strategy. Research shows that 72% of customers prefer learning about a service through video rather than text, making engaging videos an indispensable part of any marketing campaign. Fortunately, creating high-quality dental video [...]

Measuring ROI in Dental Marketing: A Guide for Dentists

can transform your practice by attracting new patients, retaining existing ones, and building long-term growth. However, without understanding your return on investment (ROI), it’s challenging to assess the true impact of your marketing efforts. This guide will help you measure dental marketing ROI effectively and use that knowledge to optimize your strategies for [...]

How to Successfully Market Your Fee-for-Service Dental Practice

Marketing a fee-for-service (FFS) dental practice requires a unique approach that highlights your value, quality of care, and the patient experience. Unlike insurance-based practices, FFS dental practices thrive by building trust, showcasing expertise, and creating strong relationships with patients. {{{{link id='50001' text='Effective dental marketing'}}}} is key to helping you stand out, and we’ve compiled [...]

Leverage Your Google Business Profile to Attract New Dental Patients

When it comes to , there’s one incredibly powerful tool that dentists often overlook—their Google Business Profile. Many dental professionals don’t realize that their Google listing can be the key to boosting their online presence and attracting new patients. Here’s how you can unlock the full potential of your {{{{link id='67140' text='dental Google [...]

Mobile Site, Mobile-Friendly, Mobile-First, and Apps: What’s the Difference?

In today’s digital age, terms like mobile site, mobile-friendly, mobile-first, and apps are thrown around constantly, but they’re not interchangeable. Each concept represents a distinct approach to making your online presence accessible to users on mobile devices. Let’s break down these terms to help you understand their differences and why they matter for your [...]

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